Characters for every mood
Hundreds of characters to meet — playful, mysterious, kind or a little dangerous. Today's spotlight picks someone new for you.
Now on Google Play
Stories that
Stories that
answer back.
Meet AI characters worth getting to know — or create your own. Every reply is written in the moment, so each conversation turns into a story of its own.
Free to download · Luma Plus for unlimited stories
Inside Luma
Everything a good story needs.
Create your own
A face, a voice and a world in three short steps. Generate a portrait or upload one, then keep them to yourself or share them in Discover.
Group chats
Bring several characters into one conversation and choose who answers next. They talk to you — and to each other.
Pictures of the scene
Ask for an image and see the moment you are writing, drawn right in the chat. Available with Luma Plus.
In your language
The app speaks 20 languages, and characters can reply in the one you choose.
Set the mood
A wallpaper for every chat, message colors and styles — make each story look the way it feels.
A closer look
Every screen made for the story.
Luma Plus
More room for every story.
Luma is free to download and free to chat with every day. Luma Plus lifts the limits when one story is not enough.
- Unlimited conversationsKeep every story moving.
- Images in chatSee more of their world.
- Longer memoryCharacters keep more of your story in mind.
Help & documents
Questions? We're here.
- FAQShort answers to common questions
- Privacy PolicyWhat the app collects and why
- Terms of ServiceThe rules of using the app
- Delete your accountHow to remove your data
- ImpressumWho is responsible for the app
Need a hand?
Write to us — please mention your username, it makes your account easier to find.
Write to support